Jack White hates your Internet
Jack White decided to vent to Canada’s National Post about the Internet and how much he can’t stand it. Especially when it comes to his new band The Dead Weather.
“Do I really need a MySpace page for this fucking music? Do I really need to do that? There’s a part of me, that just out of spite, says I don’t want to do it because it’s so antithetical to what I do.” And he was just getting warmed up with that statement.
White has always had an interesting relationship with the World Wide Web. He really resisted creating a Myspace page for the band. They have a Twitter account that is never updated and White feels that it’s because of the Internet that TDW have to start playing bigger shows a lot faster. “If not for the Internet, we would have loved to have done six months of small clubs down south to really build up what we are and discover what we are, but because of the way it is, we have to have a trial by fire and jump right in, guns a blazing.”
TDW hasn’t sent out any promotional copies of the album to radio stations to get a buzz going. It’s a similar move to he did with The Raconteurs’ last album Consolers of the Lonely by releasing it without anyone really knowing the album was done.
“I just question what it all means. If a million people see your webpage, how many people actually buy something, buy a record or a song? Feels to me, if you give them a chance to fast forward, rewind, or click off to the next web page, they will do it,” White said. “But if you take away that opportunity, you will frustrate a percentage of people, but others will get off the couch and go buy the vinyl at the store.”
The Dead Weather’s new album, Horehound, is in stores on July 14th.
